Celia Harding: keynote speaker & leading authority on AI visibility.

With over two decades in PR and communications, Celia has helped hundreds of leaders & businesses earn top-tier media coverage and build reputations that convert.

Celia Harding, founder of LEOPRD, expert in PR and AI & LLM visibility

Trusted by clients featured in

The Voice Redefining How Brands Get Seen in the Age of AI

Celia Harding is a keynote speaker, founder of LEOPRD, and author of the industry-leading LEO Report, uncovering how AI is rewriting the rules of brand visibility.

Celia specialises in keynote presentations about AI visibility, Language Engine Optimisation (LEO), and brand discoverability for AI-powered search tools. Her talks help PR professionals, marketers, founders, and business leaders understand how ChatGPT, Perplexity, and Gemini decide which brands to recommend, and how to become one of them.

Celia delivers keynotes and workshops that demystify the new era of visibility, where ChatGPT, Gemini, and Perplexity quietly decide who gets seen, trusted, and bought.

As a pioneer of Language Engine Optimisation (LEO) – the discipline bridging PR and AI – Celia equips audiences with the frameworks, tools, and mindset to future-proof their brands and turn visibility into tangible growth.

Insights and strategies for the people shaping how brands get seen.

  • Understand the trust and authority signals large language models actually use
  • Learn practical strategies to shift from “share of market” to “share of model”
  • Get the clarity, momentum and confidence to stay visible – and stay chosen – in the answer economy

FAQs

What is LEO vs SEO?

SEO helps brands get found in search results. LEO (Language Engine Optimisation) helps brands get cited by AI tools like ChatGPT, Gemini and Perplexity. Search ranks websites. LEO trains large language models to recognise your brand as credible, trusted and worth surfacing in answers.

Can you customise talks for our sector?

Yes. Every session is tailored to your industry, audience level and business objectives, blending sector-specific examples with universal frameworks your teams can act on.

Do you travel internationally?

Yes. Based in Sydney, I regularly speak at conferences and corporate events across Australia, New Zealand, Asia, the US and Europe.

Do you offer virtual keynotes?

Yes. I deliver high-energy, interactive virtual keynotes and workshops for global audiences, complete with live Q&A and digital resources.

How soon should we book?

To secure your preferred date, book at least 6-12 weeks in advance, especially for large conferences or international events.